It’s somewhat troubling that Black Friday and Cyber Monday come before Giving Tuesday.

That said, in a consumer-driven society, I suppose the order makes perfect sense. We are trained first to ask, “What can I get?” Only afterward are we prompted to ask, “What can I give… and only from what I have leftover?” The calendar simply reflects the catechism of modern culture.

Gratification first. Generosity later, if we can afford it.

I’m not much for Black Friday or Cyber Monday. But that’s only because I’m not much of a consumer in general. I have everything I need with my Lord, and He more than takes care of me through my family, church family, and friends. And I never really paid much attention to Giving Tuesday because I already give all year long to the Godly efforts that I appreciate. Still, I wonder about the captivating allure of Black Friday and Cyber Monday. I mean, when it grabs hold each year, is anyone really able to pretend to be surprised by the emptiness that follows the binge?

I suppose from another perspective, there’s an even more profound irony when Black Friday’s demands are placed beside some of the excuses I hear for missing worship. “9:30 in the morning is just too early,” some will say. “Sunday mornings are hard with the kids.” These are the same voices that find no difficulty in rolling the whole family out of bed at 3:15 AM, piling into the car with thermos’s and sandwiches in hand, and standing outside Walmart at 4:00 in the morning for a discounted television or another of the store’s newest gadgets—all of which have expiration dates, whether or not they realize it.

In other words, the body that is almost always too exhausted for time with the One who sustains for eternity somehow finds new strength for everything else it wants to do, especially time at the altar of consumerism, a wobbly platform adorned with things guaranteed to pass away.

I get why the world would be this way. I just don’t understand why it would be this way among people who claim Christ. After this thought popped into my mind, I did a little digging. Giving in churches has declined by almost 20% in the last four years. At the same time, economists are forecasting that Americans will spend over $1 trillion on holiday purchases, food, decorations, and such. This is a 4% increase over last year. Strangely, when the reward is eternal, inconvenience is a burden. When the reward is temporally material, inconvenience becomes the mission.

That contrast should disturb us, because it reveals something uncomfortable about what we truly value. We do not lack time. We lack priorities. We do not lack energy. We lack direction. We do not lack devotion. We’ve simply elected to kneel at the wrong altar.

Returning to where I started, the order of things certainly betrays this. Just looking at the calendar, we learn Black Friday and Cyber Monday come first. Giving Tuesday comes last, maybe even as an afterthought. Or perhaps worst of all, it’s sandwiched in as a moral concession once our carts are full and our credit cards are strained. It almost feels like a kind of cultural penance—a small charitable gesture meant to balance out a few days in a row of extreme indulgence.

I guess part of what I’m saying is that giving was never meant to come after getting. What’s more, time with Christ in holy worship was never meant to be an optional convenience. With that, I suppose, the true disorder is not in the world’s calendar. It is in the hearts that steer away from what’s Godly to follow that calendar.